SUMMER JAM CHAMPIONSHIP

Australian streetball is hot. Can you stand the heat?

Services

Brand Identity
Campaign Design
Campaign Art Direction
Event Design
Apparel & Customisation

Collaborators 

Georgia Haynes — Campaign Photography
David Vea — Merch Photography
Boom Studios — Event Production
Space Between — Retail Design
Event photography:
Jotham @jnkvisuals
Barbara @theycallme___b
Mark Elbourne
@2z_shots

Near StKilda’s calming antarctic waters, where ice cream drips on sunbaked pavement, a nearby inferno is burning.

Australian sun intensifying, on-court competition reaches fever pitch,
heated players butt heads, sun-kissed onlookers in bucket hats and tinted shades watch intensely.

A fire from within fuelling the passion, sweat dripping from every limb,
with each moment — the pressure building.

Only those who find the calm amongst the chaos, keeping cool heads under pressure,
in a synchronised team flow state, will stand with the trophy held high.

Can you stand the heat?